• beyond YMPR

    an extension to your team

  • our vision is yours

    beauty    wellness    lifestyle

  • from

    Belgium Danemark Italy Poland USA

     To France

who we are

YMPR is a Paris-based public relations agency founded by Yasmine Matta in September 2020. We specialize in partnering up with international brands looking to enter the French market and enhance their visibility and growth.

With a deep understanding of the luxury, beauty, and lifestyle industry, we offer innovative and flexible solutions to nurture your brand, raise awareness and increase retail footprint. Our close and collaborative approach with clients ensures results that are both efficient and passionate.

At YMPR, we see ourselves as an extension of your team, building your brand as if it were our own !

Through her previous experiences and whilst launching her agency, Yasmine has acquired strong connections with major French newspapers and magazines. YMPR has a proven track record of organically promoting international brands to the target French audience.

Press Relations

Having consolidated its Press and PR activity, YMPR has expanded its expertise to assist its clients in the retail space. Yasmine now has an extensive network of retailers ranging from niche boutiques to large shopping malls.


To further complement the traditional press coverage Yasmine works with a selection of digital influencers who have built a strong trust with their community, offering wider audiences for clients.


YMPR has successfully organized different events such as products launchings, press conferences, meet & greet, Pop Ups & private events. Budget and services are adapted to each client.

Tailor-Made Events